Mobile Promotions for Catalogers – Save thousands with the first USPS 2014 mobile promotion

The USPS is running mobile promotions for catalogers, giving businesses like yours a chance to save tens of thousands of dollars, and increase your sales to mobile shoppers, by registering for their Branded Color Mobile Technology promotion. Registration has already began, and the promotion runs from February 1 to March 31. See the details… Read more »

mShopper featured in CIO Magazine’s “12 Tips to Boost Post-Holiday Sales”

We’re back in CIO.com again, thanks to Jennifer Schiff. This time, we are Tip #11 in her article “12 Tips to Boost Post-Holiday Sales.” Our tip, of course, has to do with SMS Marketing, since it’s a very effective way at continuing the relationship that you built with a shopper… Read more »

WEBINAR: 10 Things Black Friday Weekend Taught Us About Mobile Shoppers

The 2013 Black Friday shopping weekend (Thanksgiving to Cyber Monday) was an amazing 5-day-long window into the behaviors of mobile shoppers. Did You Know? More than 40% of online retail traffic on Thanksgiving–and 26% of online sales–came from mobile devices. What did they do with their smaller screens? What did… Read more »

mShopper featured as a recommended hosted mcommerce platform

Practical Ecommerce has again highlighted mShopper, this time discussing the importance of a mCommerce platform and the features mShopper offers to help you launch a mobile shopping site. A special thanks to Dale Traxler over at Practical Ecommerce for the write up, and for putting so much emphasis on the positive… Read more »

Does SMS Marketing really drive sales? Absolutely.

A journalist just contacted mShopper and asked for some data on the effectiveness of SMS marketing. He said his readers were very suspect if it actually drives sales. Well, Mr. Journalist, it’s your lucky day (and it is 11/11, which is supposed to be a lucky day anyway): This comes… Read more »

Website Magazine devotes November issue to importance of mobile

Have you seen the November issue of Website Magazine yet? Thanks to our friends over there for devoting the issue to the importance of mobile websites. Click the image at right to view the digital version of the November issue and read for yourself. We especially love the Editor-in-chief’s (Pete… Read more »

Top 5 things you didn’t realize about your mobile shoppers

[Insights from mShopper’s network of 100+ mobile clients to prepare you for the holidays] ONE:  They’re not who you think they are.  Surprise! Most of your mobile shoppers haven’t shopped from you before. mShopper data shows that between 75% and 80% of orde rs are placed by shoppers with no pre-existing… Read more »

mShopper Case Studies: Best practices in mobile marketing & commerce

mShopper is very happy to share a few best practices in mobile marketing examples of how our retail clients are promoting both their SMS marketing sign-up programs and their new mStores. Mobile is different enough than other marketing channels that it requires a very distinct approach. Mainly, it’s such a… Read more »

mShopper’s mobile tips featured on CIO.com’s ’16 Tips for Ecommerce Holiday Season Success’

Our friends over at CIO.com recently asked us for a few tips on mobile shopping best practices to include in an article entitled “16 Tips for Ecommerce Holiday Season Success.” We were happy to oblige, as it’s the hot topic right now in mobile commerce – how to take advantage… Read more »