Learn best practices for the holidays from mShopper’s SMS Marketing webinar
Here is a recording of a recent mShopper webinar to give you the answers. In it, you will learn:
- How to build your database – which marketing channels to use, what to say, and what to offer
- How to create the perfect SMS marketing campaign – copy, link, offer, etc
- How to build an ongoing SMS Marketing Calendar – how often to send, on what days and times, to which segments, and how to space out promotional versus helpful messages
- How to measure your SMS Marketing – it’s not just about direct sales, but branding and future sales
- How to comply with the MMA’s guidelines for mobile
Only mShopper includes SMS Marketing along with its mStores. Once you buld your mStore, it already has the sign-up forms, sending tools, and analytics you need to show ROI.
Also, take a look at this recent blog post showing SMS Marketing case studies of mShopper clients using their other marketing channels to build their subscriber database.