Why Haven’t You Gone Mobile, Yet?
You have 60 days until Black Friday…and remember last year? People started shopping on Thanksgiving day. So you really only have 59 days until your make-or-break holiday shopping begins. Have you gone mobile?
I personally know way too many businesses have not optimized their sites for mobile. How do I know? Because I have flipped through thousands of screenshots of e-commerce sites, large and small, and so, so many were not optimized. It is really quite shocking, honestly. Mobile traffic is growing at a tremendous pace. It has gone from less than 5% of traffic two years ago, to almost 25% presently. Yet, non-optimized mobile sites convert at a dismal average of .4% (if they are lucky).
That means thousands or millions of dollars in lost revenues. And yet most e-commerce sites still have yet to launch a mobile optimized site. Why? That’s a question we ask ourselves everyday here at mShopper. Here are some of our thoughts:
- They don’t realize the high amount of dollars that are truly being left on the table from mobile visit bounces and nearly non-existent conversion rates. Run our ROI calculator to see what you can gain (and what you are losing). Look at your own web analytics data to see the growth in your mobile traffic. Realize that half of all e-commerce sales will be done on mobile in less than 4 years.
- They don’t have the time or human resources to implement a new site. Everyone is stretched thin at every company these days, particularly those scare engineering resources. And few, if anyone out there have a lot of direct experience in deploying mobile solutions (I mean, there aren’t a ton of people out there who do anyway, considering how relatively new it is).
- They are in the process of an “in-house build”, a “responsive website redesign” or a “third-party custom development project” and, surprise, surprise, it took twice as long for three times as much money as was originally estimated. Don’t get us started on time to revenue opportunity costs…and surely don’t get us started on responsive design!
Don’t let any of these reasons keep you from the gong mobile before the holiday shopping season comes and goes. mShopper’s solution offers world-class mobile commerce to everyone because our platform is powered by a product data feed. This means companies don’t have to invest a ton of time and money to get best-of-class results. Our clients don’t need to be experts in mobile commerce. That is our job. And we can still can get anyone live well before the holiday melee begins. We guarantee it.
Don’t lose all that money. You work way too hard. mShopper has a solution that works with any e-commerce platform, can be deployed quickly, and has all the tools you need to succeed in mobile commerce. Honestly, you don’t need to look any further than mShopper because we offer all of the above and so much more. Click here to learn more.