First we talked about the fact that there exists a missing 1%. Then we talked about what’s causing the missing 1%. So now, let’s get down to the business at hand; how does one increase mobile conversion rates and overcome the missing 1%? The short answer is this: awareness, desire...
In our last post, we talked about the missing 1%? - the lost conversions that still manifest even after you launch a mobile optimized site. Today, we will address it's cause - marketing. Or to be more precise, the lack thereof. According to McKinsey & Co, global spending on marketing...
So here’s a sad truth: Launching a mobile optimized site won’t solve all your mobile problems. This isn’t the easiest thing in the world to admit when you’re us - a leader in providing mobile commerce site optimization solutions. But it’s the truth and we don’t hide from the truth. ...
Thanks Google, we agree completely! Mobilegeddon doesn't scare mShopper and Mobilegeddon should not scare you? Why? Because when sites don't go mobile, they trigger a horrible experience for their customers. Worse still, they are leaving a ton of money on the table... Is your site mobile friendly? Do you...
If you want a simple and straightforward way to calculate the ROI of switching to a mobile optimized mStore, we’ve built an ROI calculator that you can freely download and use. Using this complimentary calculator, you will be able to: * Determine your payback, the amount of time (usually just...
It's the holidays and mobile traffic is so intense that it crashed BestBuy.com multiple times over the peak shopping weekend, Thanksgiving-Black Friday-Cyber Monday.
Test Your Mobile Shopping Platform with Google Forrester Research is forecasting a $10 billion jump in online spending this holiday season, with e-commerce sales in the U.S. reaching $89 billion in November and December. That’s a 13% increase over last year, according to Forrester analyst Sucharita Mulpuru. It represents 30% of annual...
Can we all agree that Amazon’s custom faceted search make it incredibly easy to find what you are looking for? I know I utilize custom faceted search every time I shop...TV sizes, items per pack, ratings, etc… Well, we’ve taken a page from our peers over at Amazon and given...
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Kennith on What’s Causing The Missing 1% In Mobile Commerce Conversion Rates? FANTASTIC Post.thanks for share.more wait
Mable on mShopper adds Curated Sale pages to other holiday merchandising tools There's definately a lot to find out about this topic. I ...
torrent on Improve Mobile Add to Cart Rates Hello everyone, it's my first pay a quick visit at ...