About

The Opportunity

Leading Internet experts predict that more than half of all internet traffic will come from mobile phones by next year (wow!). It's now a business necessity for retailers to provide mobile shoppers with an optimized mobile store that meets their unique shopping needs.

A non-mobile-optimized website converts at around 0.3% while a properly optimized site can convert at rates between 1.0-3.0%. While that's a problem now, when 13% of web traffic comes from mobile, it becomes life-threatening to a business when mobile-originated web traffic surpasses traffic coming from computers!

Our Mission

mShopper makes shopping on a mobile phone easy for retailers and their mobile shoppers. For retailers, mShopper knows that going mobile can be an overwhelming proposition. Lots of different devices to adjust for, a shopper with unique behaviors, and new and untested marketing tools such as SMS and redirect codes. Plus, the decision of building it in-house, using your e-commerce provider, hiring a project-based mobile developer, or going with a self-service mobile expert. mShopper has designed a solution that makes all these worries disappear. (Learn more)

For mobile shoppers, mShopper knows that they want simplicity, helpful shopping features, and speed. Nothing fancier than that. mShopper has created the mStore(R) to give shoppers exactly what they want. (Learn more)

Sit back and relax. You're in the hands of experts that have been helping retailers sell to mobile shoppers since 2007.

Our Company

mShopper was founded by former Virgin Mobile executive and current CEO, David Gould, when he realized that the next revolution in shopping would happen from increasingly mobile consumers and their mobile phones that were getting more powerful and easy to use each month. The iPhone launch of January 2007 caused this revolution to speed up even faster.

In 2007 mShopper launched a price-comparison mobile shopping mall for consumers called PriceCrusher. mShopper worked with more than 100 retailers of all sizes--from Macy's, Target, and Office Depot, to small businesses--to source the deals for the mobile mall. As mobile was just emerging as a sales channel, mShopper focused on educating retailers on mobile commerce and easily displaying their products to the more than 100,000 monthly PriceCrusher visitors.

With this experience, mShopper adapted its technology in 2009 to help retailers build their own mobile storefronts with all of the powerful merchandising features of the mobile mall. Now, any retailer with a simple listing of their products can be selling to mobile shoppers within hours using a customized, powerful, and easy-to-manage mStore. Tour our platform and then try us out for 30 days for free!